Blu Supports Green Spa Design
The Green Spa Network (GSN) has the vision to make spas more sustainable, and support the financial sustainability of green businesses while raising environmental awareness among spa clientele. Blu Spas team member, Lisa Jacobs has been actively involved with GSN since its inception and she is one of many amazing folks making a difference in our industry.
We loved reading this blog piece from Green Spa Network, Green Is Growing Up, as it reinforces the personal values many of us share about sustainability, wellness, and living healthier lifestyles and how to deliver these same values into our spa business. We welcome this new phase of green evolution in which it is becoming a shared vision wherein spas as businesses embrace the same principles, values and philosophies that we espouse for our guests.
At Blu Spas, green development has created a growing number of options, more affordable and more varied than ever before, on how to include more environmentally-conscientious solutions in spa design and spa operation. It is an incredible time to be a part of this industry and to welcome more players, partners and newcomers who are advancing wellness design into their properties and green practices into their portfolios.
GREEN IS GROWING UP – by Green Spa Network
And it’s a good thing too.
It means that the pursuit of sustainability is looking less like a race that can’t be won and more grounded than the lofty ideal that a handful of brave souls championed on the heels of the initial ‘green’ movement. Remember that?
Remember when the guts of embracing green at the personal level was about sorting your recyclables, riding your bike to work and going out of your way to find fresh “organic” vegetables to eat? When the business angle on taking a stand for the environment built its foundation on not much more than mere statements of commitment and the rampant green-wash marketing that actually succeeded in influencing consumers?
The movement, if it can even be called that anymore, has matured, morphing into a global megatrend that continues growing, like a very healthy elephant in the room, with undeniable credibility. There are more and more intelligent people of all ages, from all walks of life and all sides of any aisle paying attention to real concerns about how our future is going to look. And so, like GSN, the pursuit of sustainability now has legs that may just be capable of winning that race after all.
